$19.5m Sports Memorabilia Company

SportsMemorabilia.com hits $19.5m in revenues in six years. They started out as more-or-less an affiliate listing vendors inventory on their site and doing a revenue share. Then, in 2011, they started buying merchandise and inventorying it in-house. They’re secret is knowing how to buy merchandise more intelligently, using complex analytics developed in-house.

I find two things remarkable about this company. ¬†First the founder, Jesse Stein, is not into sports. He decided to surround himself with ten executives that are passionate about them. By his admission, he also handed out large chunks of equity. ¬†Second, they’re building a business with triple digit growth in a down economy.

I read about SportsMemorabilia.com in Inc . Magazine titled, What a Killer Domain Name Is Really Worth.

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